Archive for the ‘Events & Conferences’ Category

CGA: Oberon Media about Marketing Mobile vs. Casual

February 7th, 2007 by Arjan Olsder Posted in Events & Conferences | No Comments »

At the marketing ABC, we asked Tony Leamer from Oberon about the main difference in marketing casual games and mobile games. We posed this question as Oberon Media has a strong web background and is expected to keep developing mobile games themselves since they acquired Blaze some time ago.

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CGA: I-Play and iWin to Broaden Collaboration?

February 7th, 2007 by Arjan Olsder Posted in Events & Conferences | No Comments »

Here at Casuality-West today, we had a short chat with the guys over at iWin about their collaboration with I-Play. In the past few years, I-Play has released several successful games for iWin into the mobile games arena. iWin is very positive and expects to make available more licenses to I-Play along the time. At the same time, when we asked iWin how they felt about I-Play’s original IP like Skipping Stone, they told us to be interested in bringing such titles to the world of casual gaming, but clearly never really gave it a thought before. There you go David, this one is on us!

CGA: Marketing ABC Part 3

February 7th, 2007 by Arjan Olsder Posted in Events & Conferences | No Comments »

The last part of the Marketing ABC was lead by Stephane Adamiak who works at the Games Business unit of France Telecom called GOA. He explains the value of communities for the casual games industry and the trials with orange to bring it to mobile.

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CGA: Marketing ABC Part 2

February 7th, 2007 by Arjan Olsder Posted in Events & Conferences | No Comments »

The second part of the marketing ABC was led by Dennis Ryan, EVP Business Development at Popcap games. In this part, Dennis mostly talked about building a brand from original IP.

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CGA: Marketing ABC Part 1

February 7th, 2007 by Arjan Olsder Posted in Events & Conferences | No Comments »

Today, the Mobile Games and Gaming Blog attended Casuality-West on request of the wonderful people over at the Casual Games Association. Due to some train delays, we missed out the first bit, but hope to leave you with a good impression of this event today that has a lot of connections to the mobile games industry.

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3GSM: Conference Buddy

February 4th, 2007 by Arjan Olsder Posted in Events & Conferences | 1 Comment »

At Wireless World Forum, Omega Mobile has released a must have flash application for attendees to 3GSM. The application helps not only to stay in touch with your fellow WWF’ers, but also helps you to navigate around the event. Device support is a bit limited, but the application is an excellent example of the power of flash lite for application writing. Download it here.

Free 3GSM Tickets!

January 26th, 2007 by Arjan Olsder Posted in Events & Conferences | No Comments »

Normally we are swamped with 3GSM tickets, but this year it seems to be a real problem. For all of you who are still on the search of a ticket, there is a solution. The nice guys at Origin made a web form that allows you to register directly for the event. See you all there!

I-Play and MEF team up to party at 3GSM

January 10th, 2007 by Arjan Olsder Posted in Events & Conferences | No Comments »

I-Play just announced it will be co-hosting the MEF party which is announced as the hottest of the week. The party will be held on Monday the 12th. At the same time, I-Play announced their CEO David Gosen will be speaking “Mobile Games

The Mobile Games Blog and 3GSM

January 10th, 2007 by Arjan Olsder Posted in Events & Conferences | No Comments »

3GSM is coming. A traditional moment in the year where we all meet up, do business and somewhere in between get drunk. Overloaded and MoConDi will make sure the mobile games blog has a place to stay there and Gameloft was kind enough to provide tickets. Prior to the event, more announcements will follow.

Announcement Casual Games Association Europe: West 2007

December 13th, 2006 by Arjan Olsder Posted in Events & Conferences | No Comments »

The Mobile Games Blog will be present during CGA Europe: West from February 7th till February 9th in Amsterdam (NL) to cover all mobile news coming from the event. If you like to schedule a private meeting with us, please let us know so we can schedule you in between the many sessions during the three day event. More information on the event can be found here and hotels are widely available trough this link.

We would like to thank the guys at the Casual Games Association for providing access to the event and Overloaded and MoConDi for providing travel and accommodation costs.