April 2nd, 2009 by Arjan Olsder Posted in Marketing Strategies | No Comments »
adMob has released it’s much discussed iPhone Download Exchange platform yesterday. The platform allows developers to share adspace with others in the hope to increase download volumes.
The system has been built in a very smart way that prevents users from seeing mobile games or apps that they already own. That way, adMob hopes to increase it’s own span as well as avoid useless adviews.