October 24th, 2006 by Arjan Olsder Posted in Analysis & Editorial | No Comments »
Dave Bell from Playphone has disclosed his feelings about the mobile games market to MocoNews. He explains that he feels the main holdback for the industry is not the content itself, but the accessibility. Dave sees big opportunities for D2C business, specially with branded games where you can promote the mobile game trough the already available marketing space surrounding the brand.
Update: Please find the full, excellent interview at Gamasutra
